MBA MBA (Aberdeen) 1 Year On Campus Learning Full Time January
|Home / EU / RUK Students||Tuition Fee for 2017/18 Academic Year||£18,000|
|International Students||Tuition Fee for 2017/18 Academic Year||£18,000|
Strategic Marketing (BU5553)
The course aims to provide participants with a critical understanding of the nature and articulation of the marketing function within modern organisations, and an appreciation of the relative contribution of specific marketing tools to the development of a market orientation.On completion of the course students will be able to:
1. Critique the key principles and concepts of marketing.
2. Evaluate the role of marketing to modern organisations in private and public sectors.
3. Understand the integration of the marketing function with other organisational functions.
4. Assess the role of identified marketing techniques
Managing People at Work (BU5554)
Whether you are intending to manage other people or be responsible for HR functions in a company, this course is intended for you.
You will learn the theories that are the basis for good practice, the skills that are required to put them across and the employment law which governs what we are expected to achieve with our people
This course is run by tutors who have been experienced managers themselves and it will prepare you to pursue a career in management confident and competent to carry out what is expected of you
Managing Change and Innovation (BU5559)
The concepts of change and innovation have never been more topical, especially given the commercial context of fierce business competition, shorter product life cycles and more demanding customers. Increasingly, long-term commercial success is based on an ability to manage change, to act creatively and to promote innovation. These processes interconnect and overlap and often present major challenges to modern organizations. We address these issues through providing detailed case illustrations ranging from the workplace to the wider business market. Learning is encouraged through interaction, reading, investigation, video and case analysis, and critical discussion.
The Leadership Challenge (BU5584)
This course provides an opportunity to explore and develop an understanding of your own leadership behaviour. Through seminars, group activities and discussions we investigate how personality, past experience, current situations and culture shape the way each of us behave in a leadership role. Using this information as a starting point we then explore how different leadership theories and approaches can be used as frameworks for developing a deeper understanding of leadership behaviour. You will also have an opportunity to try out a range of practical tools and techniques to assist you in the development of your own approach to leadership.
New Venture Creation (BU5940)
The aim of this course is to equip students with an understanding of key aspects of new venture creation, including business planning, pitching new ideas to investors and managing growth. This is a capstone course, by bringing together a range of different concepts.
Plus three courses from the following Summer School electives:
Strategic Financial Analysis (BU5946)
Introduction to accounting: Key accounting concepts Financial reporting Financial statements Financial analysis: A framework for analysis Accounting ratio analysis Common size analysis Stock market ratios Credit ratings Z scores Forecasting: A framework for forecasting Parameter estimation Financial forecasting models Issues in analysis: The links between the stock market and accounting International accounting issues
Talking to Teams (BU5948)
This course will help to highlight, in a variety of business and non-business contexts: i) the various real-life ways in which managers’ subtle, highly sophisticated and socially organized communicative actions have a significant impact on the perceptions and performance of the employee groups/teams they supervise and work with; and ii) what communicative methods managers can employ to more effectively relay information to, obtain feedback from, motivate, persuade and, more generally, enhance the performance of their staff teams.
People, Creativity and Change (BU5961)
Supply Chain Management (BU5965)
The Supply Chain Management course aims to provide delegates with a broad understanding of supply chain management and how it relates to the energy industry. Completing the course participants will: Understand how supply chains can be effectively designed and controlled in a range of circumstances; be able to evaluate approaches to the management and development of the supply chain; and discuss the characteristics of contemporary supply chains and assess their contribution to organisational effectiveness.
This course is based upon the analysis of Globalization and the process of internationalisation from comparative business and socio-economic perspectives. Students will learn about inter alia the role of large and small businesses in the contemporary international environment; transition economies and new EU member states; the process and modes of privatization; the role of supra-national organizations; cultural dimensions of international businesses; international trade; the role of social capital. To support the lecture themes, there are case studies, and written assessed assignment focusing upon the internationalization of a business.
Essential Human Resource Practices (BU5971)
This course aims to deliver a `best practices’ primer on human resource (H.R.) activities associated with successful organizations in the private and public sector. Students will gain an understanding of the linkages between various HR policies and procedures, and key organizational outcomes. Furthermore, they will gain the ability to critically appraise and analyse various methods of organizing and employing human resources in the organizational context. Learning will be encouraged by student and instructor interaction, reading, class discussions, and group work. The course integrates academic research findings on HR topics with practical issues faced by individuals in the workplace.
Business Economics (BU5021)
This course focuses on the economics of business allowing students to understand the economics that underlie a whole host of business issues. The course will cover the functioning of markets, consumer behaviour, pricing, production and costing problems, monopoly and the business implications of inflation, economic growth and economic policy.
Accounting and Finance for Managers (BU5026)
The fact that money (and understanding money) really matters in business and all managers need to understand issues like cashflow and profit might depress you, but it is true. Financial viability of customers? Deciding on the likely financial viability of a project? Reporting to shareholders about performance? Does the word “sustainable” appear in a finance dictionary? All questions we will try and address.
Business Strategy (BU5048)
Business Strategy covers a broad range of topics that come under the general heading of “Business Strategy” / “Strategic Management”. The course introduces participants to concepts, frameworks and models that are useful in providing explanations of how companies operate with respect to goal setting, understanding their competitive landscape, assessing opportunities, managing own capabilities, coordinating their activities with other companies, and competing to create value for customers. The course is interactive in nature, applying a learning-by-doing method involving students taking on roles as part of a series of simulation exercises.