15 Credit Points

The course will apply theoretical and practical content to explore the key concepts of marketing management to provide students with an understanding of planning, coordinating and controlling marketing activities. It aims to take students understanding beyond what has been labelled as a transaction-based approach to a relationship-based approach. As such the aim is to provide students with an understanding of the role of marketing in establishing, developing and maintaining relationships for mutual gain. This will be achieved through a combination of lectures, seminars, simulations and directed private study.

15 Credit Points

This course focuses on the economics of business allowing students to understand the economics that underlie a whole host of business issues. The course will cover the functioning of markets, consumer behaviour, pricing, production and costing problems, monopoly and the business implications of inflation, economic growth and economic policy.

15 Credit Points

The course aims to provide students with an understanding of Issues in International Management as viewed from a number of diverse perspectives eg Coaching; Oil & Gas; Entrepreneurship; Technology; Accountancy & Finance

15 Credit Points

Understanding why financial information is needed, how it has been put together, how it is presented and then used is critical for all managers and for those interested in assessing corporate performance. The course covers the foundations of accounting very briefly, focusing firstly on the financial statements, their meaning and interpretation; secondly on the reporting and use of accounting information within the organisation. The course aims to equip the finance-savvy manager, not turn them into an accountant.

15 Credit Points

International Business is a wide-ranging subject that includes economic, political, cultural and technological facets. The aim of this course is to provide an introduction to the complexities of international business management by examining how the global environment and our understanding of these affect management within an international context.

15 Credit Points

The world of international finance is a closed box to many. This course will introduce the players, markets and products in an institutional setting. There will be a careful balance between concepts and numeric skills. Using the trading floor will be a key component of this module.

15 Credit Points

This course provides an opportunity to explore and develop an understanding of your own leadership behaviour. Through workshops, group activities and discussions we investigate how personality, past experience, current situations and culture shape the way each of us behave in a leadership role. Using this information as a starting point we then explore how different leadership theories and approaches can be used as frameworks for developing a deeper understanding of leadership behaviour. You will also have an opportunity to try out a range of practical tools and techniques to assist you in the development of your own approach to leadership.

15 Credit Points

Writing insightful reports that both engage and persuade the reader is a key skill. In a finance setting this is not just about the words but also careful use of well communicated numbers. The aim of this course is for you to produce a 5,000 word report using appropriate communication devise (graphs, tables) to evaluate critically a corporate finance situation of your choosing. The result should demonstrate your research, thinking, presentation and organisational skills.

15 Credit Points

Introduction to accounting: Key accounting concepts Financial reporting Financial statements Financial analysis: A framework for analysis Accounting ratio analysis Common size analysis Stock market ratios Credit ratings Z scores Forecasting: A framework for forecasting Parameter estimation Financial forecasting models Issues in analysis: The links between the stock market and accounting International accounting issues

15 Credit Points

Being a finance-savvy manager requires knowledge, critical thinking and a skill set. The skills set is quantitative, but also includes social skills and communication skills. This module aims to develop all of these areas to equip the student for not only the critical finance project but also the work-world ahead.

15 Credit Points

Writing insightful reports that both engage and persuade the reader is a key skill. In a finance setting this is not just about the words but also careful use of well communicated numbers. The aim of this course is for you to produce a 5,000 word report using appropriate communication devise (graphs, tables) to evaluate critically a corporate finance situation of your choosing. The result should demonstrate your research, thinking, presentation and organisational skills.

15 Credit Points

Corporate governance and ethics are critical to corporate life. Often interpreted as just about the relationship between shareholders and the management of the company, this module will extend the critical investigation into how companies are governed top consider the impact and accountability to other stakeholders. Ethics in business, including finance, is a key area acknowledged by all professional bodies, but often in bounded ways, only answering the questions that fit within preset bounds.