The Viral Virus Part 2: How are marketed health claims managed?

Have you ever wondered how products achieve the right to include certified health claims on their packaging? Traditionally products or supplements that claim certain health benefits are assessed by the European Food Safety Authority (EFSA).  EFSA rigorously investigate health claims to ensure products are safe and are marketed accurately.…

Published by The School of Medicine, Medical Sciences and Nutrition, University of Aberdeen

The Viral Virus Part 1: Clever marketing and COVID-19

To believe or not to believe, that is the pandemic question. Are you working from home? Have you been taking part in a Friday night pub quiz from the comfort of your sofa? What do these two have in common? Technology. Some would say technology has been a saviour during this unprecedented time,…

Published by The School of Medicine, Medical Sciences and Nutrition, University of Aberdeen

Were your cupboards ready for COVID-19?

By Edward Payne, Wanja Nyaga and Michael Harvey, MSc Human Nutrition students

COVID-19 joined the conversation. Toilet roll left the conversation. Dried goods and canned food flew off the shelves and, in some supermarkets, fresh produce was scarce. What instigated panic buying? Humans tend to learn from experience, and although…

Published by The School of Medicine, Medical Sciences and Nutrition, University of Aberdeen

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