Last modified: 28 Jun 2018 10:27
|Session||Second Sub Session||Credit Points||15 credits (7.5 ECTS credits)|
The course will aim to provide graduates with a versatile framework for evaluating and developing business models which should prove invaluable for both potential entrepreneurs and future senior executives.
The course will include the following topics:
o The business model canvas
o Business model patterns: case studies for the real world
o Techniques to help design new business models
o Interpreting strategy through the business model lens
o Processes for development of a business model
o Setting up and managing an effective partnership
o The innovation process
Information on contact teaching time is available from the course guide.
1st Attempt: 1 three-hour written examination (50%); continuous assessment (50%).
Written assignments and presentations undertaken small teams.
Feedback will be provided to students in written and/or verbal format as follows:
o In response to questions and issues raised by students during lectures.
o As part of group activities which take place during lectures.
o During tutorials/Feedback sessions.
o Following submission of summative and formative coursework.
Students requiring feedback on exam performance should make an appointment.In addition, any student or group of students may request feedback on any course related matter or assignment by arrangement with the course co-ordinator and/or individual contributors as appropriate.