Last modified: 20 Jun 2025 15:13
This course simulates the development of an arts project, from initial proposal to a formal funding pitch, covering essential components for project success. Through case studies, readings and site visits, students will explore the ways artists and arts managers develop projects and events and build content to connect with audiences. This learning and experience will enable students to apply theoretical insights and practical strategies to their own creative concepts.
| Study Type | Postgraduate | Level | 5 |
|---|---|---|---|
| Term | Second Term | Credit Points | 30 credits (15 ECTS credits) |
| Campus | Aberdeen | Sustained Study | No |
| Co-ordinators |
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Structured around weekly seminars, the course simulates the development of an arts project, from initial proposal to a formal funding pitch, covering essential components for project success. In the first half, students will delve into diverse artistic responses to specific themes—ranging from art-science collaborations and rural residencies in Aberdeenshire to practice-based research on oil’s cultural impact and urban art initiatives. These sessions, supplemented by readings, screenings, and site visits, aim to broaden students’ understanding of arts management practices and inspire group responses to a Call for Proposals. After the Week 6 seminar, the focus shifts to designing, and developing project proposals, creating content and presenting your projects. This enables students to apply theoretical insights and practical strategies to their own creative concepts. The course will be assessed by a group project, presented in a final funding pitch, and a reflective essay in which students will reflect on their involvement and learning in the project and its overall success.
Information on contact teaching time is available from the course guide.
| Assessment Type | Summative | Weighting | 50 | |
|---|---|---|---|---|
| Assessment Weeks | Feedback Weeks | |||
| Feedback |
Group project involving the creation of a website or social media profile relating to an arts event or project designed in response to a brief. |
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| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
| Conceptual | Evaluate | Students will have a critical understanding of managing, developing, and presenting art projects, with attention to methodologies for public engagement through engagement with course materials and art |
| Procedural | Apply | Students will have enhanced presentation skills by collaborating in the delivery of a project pitch, producing work to agreed standards and deadlines both independently and in groups. |
| Procedural | Create | Students will develop creative and practical skills in arts management and content creation through their involvement in the co-design of a project inspired by course case studies and materials. |
| Assessment Type | Summative | Weighting | 50 | |
|---|---|---|---|---|
| Assessment Weeks | Feedback Weeks | |||
| Feedback |
2,000-word Reflective Essay. |
Word Count | 2000 | |
| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
| Conceptual | Evaluate | Students will have a critical understanding of managing, developing, and presenting art projects, with attention to methodologies for public engagement through engagement with course materials and art |
| Procedural | Create | Students will develop creative and practical skills in arts management and content creation through their involvement in the co-design of a project inspired by course case studies and materials. |
| Reflection | Evaluate | An ability to reflect deeply on their learning and involvement in the project, expressing this understanding through the writing of a reflective essay following the culmination of the project. |
| Assessment Type | Formative | Weighting | ||
|---|---|---|---|---|
| Assessment Weeks | Feedback Weeks | |||
| Feedback |
Review Essay or Vlog; 1,000 words or 7-mins; written/verbal feedback from peers and tutor. |
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| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
| Conceptual | Evaluate | Students will have a critical understanding of managing, developing, and presenting art projects, with attention to methodologies for public engagement through engagement with course materials and art |
| Assessment Type | Summative | Weighting | 100 | |
|---|---|---|---|---|
| Assessment Weeks | Feedback Weeks | |||
| Feedback | Written | Word Count | 5000 | |
| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
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| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
| Conceptual | Evaluate | Students will have a critical understanding of managing, developing, and presenting art projects, with attention to methodologies for public engagement through engagement with course materials and art |
| Procedural | Create | Students will develop creative and practical skills in arts management and content creation through their involvement in the co-design of a project inspired by course case studies and materials. |
| Procedural | Apply | Students will have enhanced presentation skills by collaborating in the delivery of a project pitch, producing work to agreed standards and deadlines both independently and in groups. |
| Reflection | Evaluate | An ability to reflect deeply on their learning and involvement in the project, expressing this understanding through the writing of a reflective essay following the culmination of the project. |
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