Last modified: 31 May 2022 13:05
Business cannot be conducted without some form of communication between the participants involved. This course examines a wide variety of different types of interpersonal communication in different types of business contexts and, by so doing, provides students with a detailed and practical overview of this vitally important subject area.
|Session||First Sub Session||Credit Points||15 credits (7.5 ECTS credits)|
The course will address and examine the following business communication subject matter: negotiation; selling; business rhetoric (e.g. advertising and pitching); management and team communication; and web-presence communication on the internet. In-course assessments will be via a number of business communication simulations and role-play exercises developed by the course co-ordinator and previously used in universities and business schools throughout the world.
Information on contact teaching time is available from the course guide.
Group Presentation (30%);
1x 1500-word Essay (50%)
Alternative Resit Assessment
Individual Essay (100%)
There are no assessments for this course.
|Knowledge Level||Thinking Skill||Outcome|
|Factual||Remember||ILO’s for this course are available in the course guide.|