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Last modified: 27 Feb 2018 17:15

Course Overview

Art and culture are integral to our daily lives, and the ways in which these are experienced are continually changing. Whether it is in a street performance, a public gallery, an academic festival, a webcast, a documentary or in social media, the relationship between the creative artist and those who consume it, is complex and can itself be a creative process. This course explores the many ways in which creative materials can be brought to public view, and how different forms of communication, aural, verbal and visual, can enhance public engagement with aesthetic experiences and the discourses around these.

Course Details

Study Type Postgraduate Level 5
Session First Sub Session Credit Points 30 credits (15 ECTS credits)
Campus Old Aberdeen Sustained Study No
  • Professor Hazel Hutchison

Qualification Prerequisites


What courses & programmes must have been taken before this course?

  • Any Postgraduate Programme

What other courses must be taken with this course?


What courses cannot be taken with this course?


Are there a limited number of places available?


Course Description

 This course offers an introduction to methods for communicating new creative practice and cultural debate to the public. It considers the place of art and culture in modern society, and examines theoretical ideas about how the artist and the commentator communicate with a mass audience. It explores strategies for disseminating culture and creativity across a wide range of disciplines, including music and sonic arts, creative writing, museum studies, film and visual culture, cultural heritage and interactions between art and science. Drawing on the practical expertise of experienced staff, this course will provide an overview of ways to bring more artist and cultural activity to the public eye.

Contact Teaching Time

Information on contact teaching time is available from the course guide.

Teaching Breakdown

More Information about Week Numbers

Details, including assessments, may be subject to change until 31 August 2023 for 1st half-session courses and 22 December 2023 for 2nd half-session courses.

Summative Assessments


30% 1,500-word research project; 10% presentation; 60% 3,000-word essay.

Resit: 5,000-word essay.

Formative Assessment

There are no assessments for this course.



Students will receive written and verbal feedback on all elements of assessment. The presentation will also be part-peer assessed. There will be opportunities for verbal feedback in discussion with the course team at regular points throughout the course.

Course Learning Outcomes


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