Last modified: 22 May 2019 17:07
Through a combination of lectures, tutorials, workshops, debates and in-course assessment, this course encourages students to critically reflect upon: Social theory and its relevance to marketing communications; Concepts and contemporary thought within the practice of marketing communication; expressive practice.
|Session||Second Sub Session||Credit Points||15 credits (7.5 ECTS credits)|
Information on contact teaching time is available from the course guide.
Continuous assessment (100%): essay 1 (1600 words) 30%, essay 2 (2000 words) 40%, group presentation 10%, group piece 20%. Resit: Continuous assessment (100%): 1 essay of (2500 words).
There are no assessments for this course.