PETER-FEST: ProactivE TElephone caRe for breastfeeding women delivered by a dedicated FEeding Support Team in a rural community

The study took the form of a mixed-methods feasibility, before and after, evaluation of the proactive telephone care intervention delivered to women who were breastfeeding at the point of postnatal transfer home. The implementation, data collection and analysis were informed by the principles of realist evaluation.

A cost analysis was undertaken to determine the feasibility of delivering the intervention in a rural community where staff resource was limited. The research was used to help determine whether the intervention was sustainable within current resources.

Outcome and Translation

The data analysis suggested that it may be possible to implement proactive telephone breastfeeding care for women within existing resources at a minimal cost to the service. The feasibility and acceptability of implementing this intervention was also evidenced with qualitative data. The findings from the study should however be treated with caution owing to the small sample size. Further large-scale evaluation is required.

HERU researchers involved in this research project: Dwayne Boyers (HERU/HSRU)

External Collaborators: P Hoddinot (University of Stirling); T Humphreys, A Lau (Robert Gordon University); K Penman and M Bellizzi (Aberdeenshire Community Health Partnership)


Humphrey, T., Lau, A., Hoddinott, P., Penman, K., Bellizzi, M., Chick, C. and Boyers, D. (2013) Proactive telephone care for breastfeeding women delivered by a dedicated feeding support team in a rural community. Final report submitted to NHS Grampian.