This is a past event
There are still limited places available for our 'Building Breakthrough Business Models' Masterclass with John Mullins, co-author of 'Getting to Plan B' and Associate Professor in Entrepreneurship at London Business School.
This one-hour session will be relevant to anyone who is responsible for shaping the strategic direction of their organisation (public, private or third sector).
John cuts through complexity and gets to the very heart of what drives a sustainable business, and delivers exceptional performance. His approach addresses how to get through the design, testing and shaping process to create superior business models designed for your market and your industry.
If you would like to attend the event, please email Lesley Hetherington, Director of Entrepreneurship and Enterprise Skills, University of Aberdeen on l.hetherington@abdn.ac.uk or by telephoning 01224 274262.
- Speaker
- John Mullins, Associate Professor in Entrepreneurship at London Business School
- Venue
- Kings College Conference Centre